Gold Education

Whether you're a first-time buyer or a seasoned collector, we’re here to share clear and useful knowledge you can rely on.

Richline Group Richline Group

FAQ About Karat Gold

What does ‘Karat’ Mean? How do I know if a piece of jewelry is Karat Gold? How can I clean and care for my Karat Gold Jewelry? What’s the difference between ‘Karat’ and ‘Carat’?

Read More
Richline Group Richline Group

Why Choose Gold Jewelry?

What do you really know about your gold jewelry? Have you thought about where it comes from or why you like the look and feel of gold? Gold jewelry is always in high demand, but few understand…

Read More
Richline Group Richline Group

What is Gold Alloy?

As we mentioned earlier, pure gold is always mixed with alloys to create karat gold. Alloys are created when at least two different metals are combined. All karat gold jewelry uses alloys to help enhance…

Read More
Richline Group Richline Group

What is Karat Gold?

Gold in its purest state is referred to as 24-karat gold. This level of gold is rarely used in gold jewelry because it is too soft. Gold jewelry is usually alloyed or combined with other metals for…

Read More
Richline Group Richline Group

How Do You Care For Gold Jewelry?

Between everyday wear and contact with undetectable chemicals, gold jewelry requires periodic cleaning. Regularly checking your gold jewelry for noticeable scratches or changes to…

Read More
Richline Group Richline Group

What Are Some Karat Gold Alternatives?

Part of what makes karat gold so appealing is the fact that pure gold and gold alloy are combined to create a metal that has gold throughout. From the surface to the center, the amount of pure gold…

Read More
Richline Group Richline Group

What Are Gold Jewelry Finishes?

The various techniques used to transform the surface on your gold jewelry are known as finishes. Possible gold jewelry finishes range from bright polish, to matte sandblasting, to hammered…

Read More
Richline Group Richline Group

How is Gold Jewelry Priced?

Several factors affect the cost of gold jewelry. One factor is, naturally, changes in the price of gold. Another key factor is karatage, the amount of pure gold vs. the amount of less expensive…

Read More
Richline Group Richline Group

How Do Alloys Affect Color in Gold Jewelry?

Even though alloys often account for a minority of the metal used, they have a significant impact on the overall color of karat gold jewelry. For example, adding nickel and palladium or nickel, silver and…

Read More

Participating Retailers

Nothing Feels Like Real Gold™